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KRISTIAN RAE
THE SCOPE
At Brand Week in Miami, Group Black celebrated 50 years of hip-hop with an experiential activation. I collaborated with the creative director to develop the concept for an old-school pop-up vinyl store and lounge. Additionally, I designed signage and introduced the idea for a photo booth that incorporated vintage hip-hop magazines, creating a visually immersive and nostalgic experience for attendees.
client : Group Black
HIP HOP 50
@ BRANDWEEK
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